NYC Guide: Papabubble


Ya know what I love? When I’m out walking around and I stumble accidentally upon a place I’ve been wanting to try forever. Such was the case the other day, when I happened upon Papabubble (while on my way to another sweet shop in the same area – #sugaraddict), a candy store in Soho that’s been on my to-visit (and to-blog about) list forever. It was just as charming and colorful as I’d imagined, and the staff couldn’t have been friendlier and more welcoming. 


Papabubble is a small candy franchise with outposts in Tokyo, Amsterdam, Berlin, and, happily, New York! The coolest thing about this wonderful shop is that they make the candy right before your eyes, behind the glass counter in the front. When you walk in, you basically have a front row seat to watch as skilled candy artisans stretch out long strips of sugar, chop it, shape it, and mold it into incredibly cool and pretty shapes. Their speciality is creating fun little shapes or sayings inside their candies (keep reading to see the cool effect). Playing with sugar is basically my dream, so it delighted me to see these talented candy makers at work!




papabubble 29 (1 of 1)





I watched two of the candy makers crafting these colorful flowers entirely out of sugar…aren’t they gorgeous?


papabubble 22 (1 of 1)

See the little shapes inside? You can watch videos of the candy-crafting process over on their Press page…it really is fascinating to see!


papabubble lightroom edit 2 (1 of 1)

papabubble 21 (1 of 1)

papabubble 18 (1 of 1)

Candy makers hard at work…stretching, rolling, and shaping the sugar, which has been heated to the point where it’s solid, but still pliable. So cool!


papabubble 24 (1 of 1)

Making candy bumble bees for their spring window!

papabubble 19 (1 of 1)

papabubble 23 (1 of 1)

papabubble 30 (1 of 1)

papabubble 26 (1 of 1)

papabubble 28 (1 of 1)

papabubble 27 (1 of 1)

Papabubble New York

380 Broome St. (between Mott and Mulberry)

Hours: Monday, Tuesday, Wednesday: 11-7 // Thursday, Friday, Saturday: 11-9 // Sunday: 12-6

photos by me

Leave a Comment

  1. Elana wrote:

    Wow! You always find the coolest places! I’ll have to go.

    Published 4.27.15 · Reply
  2. Holly K wrote:

    I love the citrus! Cute little fruits inside 🙂 reminds me of the Christmas market

    Published 4.28.15 · Reply
  3. Lindo lugar y maravillosos dulces. Yo vendo en El Salvador también semillas de Marañón, Pepitorias, dulces con maní que llamamos quiebradientes, Coco rallado con café y otras variedades que son artesanales. Felicidades.

    Published 3.22.21 · Reply
  4. ti amo,papà, ti auguro tutto, e ogni grazie, di cuore

    Published 5.22.22 · Reply